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Sao Paulo Auto Show 2010 – Highlights

Fiat Mio concept
Fiat has been developing an open source design through the company’ website since August 2009. More than two million people from 160 countries – but mostly from Brazil – have visited the website, collaborating with roughly 10,000 ideas for the new Fiat Mio concept. The public had the opportunity to vote for their favorite designs from earlier sketches, helping to define typologies and decide details, such as what kind of doors to adopt.